About Ibercaja Banco: Ibercaja Brand

Our brand is more than a logo; it's a living expression of our visual identity. It captures our essence, our values, and what the world can expect from us and our service.

Purpose

"To help people build their life story, because it will be our story.”

Positioning

At Ibercaja, we offer our clients a value proposition focused on three pillars:

• Putting the client at the center of everything we do.
• Providing good banking: professional, comprehensive, and expert banking that generates a positive and sustainable impact.
• Adding value tailored to each individual and to society as a whole by reinvesting 100% of our profits.

Corporate Identity Elements